BSI Customer Value

We make you valuable.

12 value drivers for the perfect customer relationship. Everything becomes one: sales, service, and marketing. Together, we make you more valuable for your customers – and your customers more valuable for you.

Experience BSI

Values of Relationship

True customer proximity

Your happy customer is our mission. You continuously show her that she is the most important person to you. Relevant content, direct communication, tailored solutions – everything you do has one goal: to provide your customer with genuine added value. And that’s how you become number one.

Listen!

Because true love means listening. You listen for signals, emotions, trends, and unspoken wants – and you respond with empathy.

To the Value

Lena Meier, the loyal customer, attentively addresses someone in a cozy living room – highlighting the value «listen» from the BSI Customer Value.

Show room

Because first impressions count. You present yourself at your best and take Lena along on an inspiring journey.

To the Value

Lena Meier, the loyal customer, sits relaxed on a stool in a living room, reading a business magazine featuring Vicky Valetti on the cover – highlighting the value «show» from the BSI Customer Value.

Tell your story

Because stories touch Lena’s heart. You are going to want to tell her yours – with her in the lead role.

To the Value

Lena Meier, the loyal customer, is on the phone in a stylish living room – highlighting the value «tell» from the BSI Customer Value.

Meet your customer

Because you want to invite Lena on a date. A lasting relationship needs proximity. Prove yourself – and inspire Lena!

To the Value

Lena Meier, the loyal customer, and Vicky Valetti, Sales Manager and Customer Advisor, greet each other with a handshake in a living room – highlighting the value «meet» from the BSI Customer Value.

May we Propose?

Because you want Lena to want you. You are offering her exactly what’s best for both of you.

To the Value

Lena Meier, the loyal customer, claps her hands excitedly in a stylish living room – highlighting the value «propose» from the BSI Customer Value.

A personal Bond

Because Lena matters to you. You want a deep connection, regular touchpoints, and for her to always stay with you. And sometimes, you just want to say "Thank you."

To the Value

Lena Meier, the loyal customer, and Vicky Valetti, Sales Manager and Customer Advisor, shake hands in a living room – highlighting the value «bond» from the BSI Customer Value.

Please Help

Because you’re there for Lena when she needs you. Her problem isn’t her problem – it’s yours.

To the Value

Lena Meier, the loyal customer, stands with open arms in a welcoming living room – highlighting the value «help» from the BSI Customer Value.

Involve Lena

Because Lena enjoys getting involved. Together you are stronger.

To the Value

Lena Meier, the loyal customer, gestures invitingly in a living room – highlighting the value «involve» from the BSI Customer Value.

Protect your client

Because Lena trusts you – and you protect that trust with security and responsibility.

To the Value

Lena Meier, the loyal customer, works focused on her laptop in a cozy living room – highlighting the value «protect» from the BSI Customer Value.

Values of Understanding

The art of truly understanding your customers.

With every step, you get a little closer to your customers. Start with identification, build up knowledge, and ultimately predict their needs. The more you invest, the more valuable the customer relationship becomes.

Identify

Because everything starts with genuine attention. You don’t want just any Lena – you want your Lena

To the Value

Lena Meier, the loyal customer, stands in a stylish living room – highlighting the value «identify» from the BSI Customer Value.

Know

Because love is in the details. You want to get to know and understand Lena – her preferences, her story, her wishes – everything that makes her unique.

To the Value