- Reduction of service costs through C2C mechanisms and self-service
- Increased revenue with higher conversion from authentic references
- Faster innovation cycles through co-creative product development
- More leads and organic community growth
- Measurable strengthening of brand perception
Involve Lena
Because Lena enjoys getting involved.
Together, you’re stronger.
Involve ensures that Lena isn’t just a customer, but an active part of your world.
A cycle of impact and added value emerges: what Lena contributes strengthens your brand – and what you make of it motivates her to engage even more. The duality of Involve is clear: you do it together – and it benefits you both. You gain content, insights, and advocates that are more credible than any advertising campaign. And Lena gets to shape the experience.
Involve from a CEO’s perspective
Involve means seeing your customers not just as consumers, but as active contributors. Some customers are critical, diligent, and communicative — it would be a waste not to harness that energy. Those who involve such voices gain valuable feedback and expand their own team with motivated members who act with joy and conviction.
Self-service complements this picture: what is often seen merely as a cost-saving measure is, in reality, a trust-building form of involvement. By granting customers the right degree of freedom and enabling them to manage processes independently, quickly, and easily — in ways that make sense for both them and us — we create genuine added value.