One doesn’t need a crystal ball to predict the future of service automation. For Thomas Schweigler, customer service expert at BSI Software, one thing is clear: AI is no longer a vision, but has long since established itself in service centers as a productive lever for greater efficiency and quality.
Automation speeds up processes and exploits potential. Ideally, this also increases customer satisfaction. However, human judgment must remain part of the process – customers will thank you for it.
With a vision of a “closed loop” in marketing automation across all touchpoints, premium retailer engelhorn decided to radically rethink and streamline its MarTech stack. The result: The integrative BSI Customer Suite platform has become a central component of the service and marketing architecture.
Not only is the insurance industry undergoing profound changes due to digital transformation, AI, and data-driven business models – their customers’ needs are evolving as well. In this article, we outline how you can support your customers on an individual basis to the fullest extent.
