BSI CRM for Business Sunrise

Improved project management including automated offer generation

Product: BSI CRM | Industry: IT & telecommunications

More than 60,000 business customers rely on the experience and competence offered by Business Sunrise. From small businesses to international corporate groups, Business Sunrise offers optimal solutions for the complete range of business communications. The Swiss telecom provider emphasizes high quality and personal consultation in the process.

Sunrise has used BSI CRM since 2006 to serve its business customers. The CRM was updated to the latest version in August 2013. Sales and Marketing profit from improved project management including automated offer generation in the CRM.

The processes between the contact center, internal and external sales were improved. Business cases are set with the new version through which Business Sunrise can seamlessly service its customers.

“BSI CRM convinced us with its simple operation, great flexibility and smooth configurability. Furthermore, we were able to profit from very practical functions in the new release.”

Stephan Müller, Director, Product & Portfolio Management at Business Sunrise

Highlights

  • Automated offer generation
  • Product and project management in the CRM
  • Integration of all contact channels
  • Sales funnel reports for Sales
  • 360° view of the customer, including customer history