Energy-related renovation – with the optimal target audience
Energy-related renovation does not only benefit the environment, but also the owners’ return on investment. And the more renovations are carried out, the higher the credit volume of your portfolio. The BSI Customer Suite helps you find exactly those customers who will consider such renovations, and address them in a highly personalized manner at the ideal time.
Three advantages of lead generation with BSI
Manually identifying customers whose real estate could be considered for renovation is very time-consuming. The BSI Customer Suite finds the right customers for you – fully automated.
The BSI Customer Suite combines data from various sources and derives appropriate communication measures. New data sources can be integrated into the processes.
With BSI you can continuously monitor the success of campaigns. If necessary, they can be adjusted and optimized in real time.
Intelligent selection Identify suitable owners
BSI selects two groups of owners for a renovation: young customers who can amortize a new mortgage in the future, and customers whose loan-to-value ratio is generally very low. Naturally, BSI also takes this selection into account in the customized communication.
Data enrichment Combine data from different sources
The carbon footprint of real estate varies greatly depending on type and size. With the BSI Customer Suite, you can enrich existing basic information by using public and non-public data sources, such as the building data register, energy prices, and local renovation costs. This way, an individual record is compiled for each building and owner.
Hyper-personalization Customized letters
BSI uses the individual data for customized letters, which lowers your customers’ threshold to undertake an energy-efficient renovation. If customers are not interested in renovations or are already doing them, you can adjust the customer journey accordingly and create new contact occasions for long-term retention.
The BSI Customer Suite
Digitize the customer relationship and create unique experiences – automated, in real time, and across all touchpoints.