BSI Blog

Here, we introduce our customers and projects, share inspiration as well as our know-how about CRM, marketing automation, customer journey management, service excellence, technology trends and the future of customer interaction.

Not all of our blog articles are available in English. Check out our German blog for more articles. Would you like to stay up to date? Subscribe to selected topics with our newsletter.

 

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Concentrated load of CRM

With BSI CRM, MAN delivers a trouble-free customer experience: the introduction of the new CustomerCareCenter, as the CRM is called at MAN, enables...

Portraitbild von Thorsten Heinen im Breitformat

On behalf of the customer

Long-term sustainability instead of short-term profit targets and ongoing relationship management instead of perfunctory tactics. Bankhaus Metzler is...